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For agencies

Built by people who
have run the numbers.

Wisdom came out of a working agency, because nothing on the market handled retainers, mixed rates and half-dead projects the way agencies actually do.

One enquiry, all the way through

Brickmart · website and CRM build

It arrives as an enquiry

Brickmart get in touch about a website and CRM build. The lead is logged with a value, an owner and a stage, so it stops living in one person’s inbox.

Lead management

Deal value

£46,700

Negotiation · updated 4 hours ago

Owner Craig S.
Source Referral
Quote sent 12 June

Won, and it becomes a client

One click converts the lead. The company, contacts and rate card land on a client record, and every project from here inherits them.

Client management

Standard rate

£85/hr

Rate card applied to every project

Primary contact Dan Mercer
Terms 30 days
Health Healthy

The budget goes on the board

Discovery, design and build become sections with their own hours. The bar moves as time is approved, and turns amber long before anyone has to apologise.

Project management

Budget used

78/120h

65% of the agreed hours

Sections 3
Stage Design
Due 14 August

Hours land where they belong

Timers and timesheets log against the right section at the right rate. Nobody reconstructs the week on a Friday afternoon.

Time tracking

Logged this week

36.2h

31.5h billable · 87%

Approved 28.0h
Awaiting sign-off 8.2h
Non-billable 4.7h

And it bills itself

The signed-off stage becomes an invoice with every line traced back to an approved entry. Out to the billing contact, across to Xero, done.

Invoicing & billing

This stage

£6,285

Design sign-off · sent 2 days ago

Hours billed 73.9h
VAT £1,257
Status Sent

Why generic tools fail

The bits agencies always end up doing in a spreadsheet

  • Retainers that reset

    Most project tools treat a retainer as a project that never ends. Wisdom gives each month its own allowance, closes it off and bills it — including whatever you over-serviced.

  • Different rates for everyone

    Design at one rate, development at another, that one client on a legacy price from 2021. Rate cards live on the client, not in someone’s head.

  • Work that comes back to life

    The project that went quiet in March and returns in August with a new budget. Archive it, revive it, keep the history and the hours.

  • Time nobody wants to log

    Tracking only works if it takes seconds. Timers, manual entry, copy last week — and a weekly target so people can see where they are.

Who it suits

If you bill for people’s time, it fits

Wisdom is shaped around creative and digital agencies, but the same shape works for any studio or consultancy selling hours and retainers.

Creative & design
Branding, campaign and studio work with mixed project and retainer income.
Digital & web
Build projects billed in stages, then ongoing support and hosting retainers.
Marketing & PR
Monthly programmes where over-servicing is the difference between profit and none.
Freelance & small studios
One person who still needs quotes, tracked time and invoices that look serious.

Moving across

Switching takes an afternoon, not a quarter

Bring your list

Import clients, contacts and live projects from a spreadsheet. We’ll do the first pass with you on the call.

Start with one team

Run a single client or department through Wisdom for a fortnight before you move everyone.

Keep your stack

Slack, calendars, Drive and Xero stay where they are. Wisdom sits underneath the delivery work.

The free trial

A word to the wise —
it's free to try.

Length
30 days, every single feature unlocked
Card
Not required — and no auto-charge at the end
Setup
Import clients and projects from a spreadsheet
After
Monthly, per seat. Cancel whenever you like